Rexroth Designs Media Firm

Rexroth Designs Media Firm has long been a cherished aspiration of mine. From my early days in high school, art, graphic design, web development, and motion design have ignited a fervent passion within me. This passion has remained steadfast throughout my college studies and beyond, where I have actively pursued further education, earning certifications in graphic design and typography.

The RD logo for Rexroth Designs is a clever reinterpretation of my personal logo, initially inspired by the initials "DR" and flipped to form "RD," evoking sleekness and resembling paint strokes on a canvas. Drawing inspiration from iconic logos like those of the New York Yankees, I aimed for simplicity yet distinctiveness.

The convergence of the "RD" at the top symbolizes progress and elevating ideas to the next level, reflecting our commitment at Rexroth Designs Media Firm to empower clients' visions. My creative process involved sketching various iterations by hand to explore diverse styles, followed by selecting the most striking version for digitization. This chosen variation was envisioned to seamlessly adapt across different platforms, from print to clothing, ensuring versatility and impact.